Middle East and North Africa Extruded Snack Food Market Overview

Market Size in 2024: USD 2.7 Billion

Market Size in 2033: USD 3.8 Billion

Market Growth Rate 2025-2033: 3.48%

According to IMARC Group's latest research publication, "Middle East and North Africa Extruded Snack Food Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2025-2033", The Middle East and North Africa extruded snack food market size was valued at USD 2.7 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 3.8 Billion by 2033, exhibiting a growth rate of 3.48% during 2025-2033.

How Technology is Transforming the Future of MENA Extruded Snack Food Market

Smart Manufacturing Revolution: Advanced extrusion technologies are streamlining production processes across the region, with leading manufacturers investing over USD 500 million in automated production lines to meet rising demand for consistent, high-quality snack products.

Digital Supply Chain Integration: E-commerce platforms now account for 25% of snack food sales in major MENA cities, with companies like Amazon and Noon driving digital transformation through AI-powered inventory management and last-mile delivery optimization.

Health-Tech Innovation: Smart packaging technologies incorporating QR codes and NFC chips are enabling brands to provide real-time nutritional information, with over 60% of premium snack brands in the UAE and Saudi Arabia adopting these consumer engagement tools.

Data-Driven Product Development: Food tech companies are leveraging consumer analytics and AI to create personalized snack formulations, with regional giants investing USD 200 million in R&D facilities across Dubai, Riyadh, and Cairo to develop locally-preferred flavors.

Sustainable Production Technology: IoT-enabled production facilities are reducing energy consumption by 30% and waste generation by 25%, as manufacturers across the GCC implement smart monitoring systems to optimize resource utilization and meet environmental targets.

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Middle East and North Africa Extruded Snack Food Market Trends & Drivers:

The MENA extruded snack food market is experiencing remarkable growth driven by rapid urbanization and changing lifestyle patterns. With over 70% of the population now living in urban areas across key markets like Saudi Arabia, UAE, and Egypt, busy consumers are increasingly turning to convenient snack options. The region's growing food service sector, valued at USD 100.95 billion and expanding at 9.44% annually, is creating new distribution channels for extruded snacks. Major international brands like PepsiCo, Nestlé, and Kellogg's are establishing local manufacturing facilities and distribution networks, investing over USD 2 billion in regional operations to capture this growing market opportunity.

Health consciousness is reshaping consumer preferences across the MENA region, driving demand for better-for-you snack alternatives. The market is seeing a 40% increase in demand for gluten-free, organic, and low-sodium extruded snacks, particularly among millennials and Gen Z consumers who make up 60% of the regional population. Local manufacturers are responding by launching innovative products using alternative ingredients like chickpeas, lentils, and quinoa. Regional health awareness campaigns and government initiatives promoting healthy eating habits are further accelerating this trend, with countries like UAE implementing nutrition labeling regulations that are pushing brands toward healthier formulations.

The region's economic diversification efforts and rising disposable incomes are creating favorable conditions for premium snack categories. Saudi Arabia's Vision 2030 and UAE's economic diversification plans are fostering local food manufacturing capabilities, with over USD 5 billion invested in food processing infrastructure development. Young demographics, with median ages below 30 in most MENA countries, are driving experimentation with international flavors and premium snack products. The growing retail infrastructure, including hypermarkets and specialty stores which control 65% of snack food distribution, is making diverse product ranges more accessible to consumers across urban and semi-urban areas.

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Middle East and North Africa Extruded Snack Food Industry Segmentation:

The report has segmented the market into the following categories:

Breakup by Type:

Potato 

Corn 

Rice 

Tapioca 

Mixed Grains 

Others

Breakup by Distribution Channel:

Supermarkets and Hypermarkets

Convenience Stores

Specialty Food Stores

Online Retail

Others

Breakup by Country:

Saudi Arabia

UAE

Egypt

Iran

Israel

Others

Recent News and Developments in Middle East and North Africa Extruded Snack Food Market

January 2025: Major UAE-based food distributor Al Ghurair Foods expanded its snack portfolio by acquiring three local extruded snack brands, investing USD 150 million to strengthen its market position and distribution network across the GCC region.

March 2025: Saudi Arabia's SAVOLA Group launched its new state-of-the-art extrusion facility in Riyadh Industrial City, with production capacity of 50,000 tons annually, focusing on healthy snack alternatives made from locally sourced grains and vegetables.

May 2025: Egyptian food manufacturer Edita Food Industries introduced 12 new flavors of extruded corn snacks tailored to regional taste preferences, capturing 15% market share within three months of launch through aggressive pricing and extensive retail partnerships.

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

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